Category: Business

Debit card payment preferred choice for online shoppers

Kody
It comes as no surprise that many people in the UK choose to do at least some of their shopping online, but it seems that more of us are spending using our regular debit cards as opposed to credit cards. At a time when many people are anxious over their levels of personal debt, putting those credit cards away seems like a sensible option. According to figures released by the UK Cards Association, £35bn was spent online using debit card payments; marginally more than the £34bn spent using credit cards. As further proof that more of us are confident in...

Value of pound drops while Bank of England tackles rate raise

Kody
The value of the pound has dropped dramatically as the Bank of England officially announced the markets were incorrect to believe that interest rates would rise. The results have meant the pound is now a cent and a half against the dollar to $1.5141. Simultaneously, the interest rate remained at 0.5% whilst keeping the quantitative easing programme the same. All decisions were made by Mark Carney in his first Monetary Policy Committee meeting since replacing Sir Mervyn King as governor. The FTSE index leapt by 50 points whilst gaining a further boost from a promise made by European Central Bank...

The SEO's Guide to Building a Great Mobile Site + MORE

Kody
Long Tail Content For SEO — 2013 & Beyond – searchengineland.com There was the old way of doing SEO for the long tail. It worked for a long time, and lots of people made lots of money doing it. But those days are gone. What was the old way, you ask? In a nutshell: Research a long list of long-tail keywords Create a page for each […] Please visit Search Engine Land for the full article… Continue Reading On searchengineland.com » 5 Tips to Get More Social Sharing Clicks – searchenginepeople.com/blog So you've been working hard on your company's blog...

Deciphering Keyword Research + MORE

Kody
HopStop Bought By Apple For Public Transit Data – searchengineland.com Hot on the heels of its acquisition of Locationary, Apple has bought transit site and cityguide HopStop for an undisclosed amount. It’s an ugly site that has very useful public transit schedules, maps and related information. The value of the data to Apple Maps is obvious. HopStop launched in…. Continue Reading On searchengineland.com » Deciphering Keyword Research – searchenginepeople.com/blog From the early days of search engine optimization (SEO) websites tried to differentiate themselves through keywords. So, while not all keywords were created equal, new websites utilized less competitive keywords to...

Heart to Heart About Link Building – Whiteboard Friday + MORE

Kody
Preparing Your Business for the New Google Maps – searchenginepeople.com/blog The new Google Maps is now open to the public. [1] There are big changes made to the web interface, which will revolutionize the way we use, view, and search for local places in the future. These changes will have an impact on the local marketing strategies for many businesses, so it is advisable to plan ahead and learn more about the new Google Maps… Continue Reading On searchenginepeople.com/blog » Heart to Heart About Link Building – Whiteboard Friday – seomoz.org/blog Posted by iPullRank With best practices for link building...

Mobile App Marketing, App Retention, and Building Real Customer Relationships + MORE

Kody
Integrating Owned, Earned & Paid Media For Better SEO – searchenginewatch.com/seo Organic search is extremely effective at reaching new audiences, causing many to forgo the integrated approach and focus just on SEO. Resist this urge! Here’s how owned, earned, and paid media supports SEO for maximum organic search performance. Continue Reading On searchenginewatch.com/seo » Mobile App Marketing, App Retention, and Building Real Customer Relationships – seomoz.org/blog Posted by robigangulyThis post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own...