Facebook advertisers can now reach users in News Feed with ‘unpublished posts’ – insidefacebook.com Facebook has given advertisers new opportunities to run more relevant ads and test their creative in News Feed by allowing them to create “unpublished posts” that intentionally do not appear to all fans of their page. Previously this option was available for ads on the right hand side of the desktop site, but it was not allowed for feed-based ads until last week… Continue Reading On insidefacebook.com » What If Mad Men Was About A Social Media Agency? – socialfresh.com/blog Mad Men, one of my favorite...
Billions of online user actions say gamification increases site engagement 29% – venturebeat.com/category/social/ Looking to increase commenting, social sharing, and other user engagement on your site? According to a Gigya study of billions of user actions with partners like Pepsi, Nike, and Dell, adding gamification to your site boosts engagement by almost a third. In fact, gamification boosts commenting 13 percent, social sharing to Facebook, Twitter, and networks 22 percent, and content discovery by a massive 68 percent… Continue Reading On venturebeat.com/category/social/ » Visual Identity Platform Vizify Launches Out Of Beta, Now Lets You Share Graphics Via Social Media Cards...
'World's Smallest Cellphone Charger' Provides Emergency Backup – mashable.com/social-media/ A cellphone charger claiming to be the “world’s smallest” aims to save users in a pinch when their battery is dying. Comparable to a quarter in size, the Fuel Micro Charger is designed to provide 20 to 30 minutes of extra talk time, or up to a few hours more while on standby. Massachusetts-based creators Devotec Industries says it’s “perfect for when you have had an unexpected delay, or haven’t been able to fully charge your phone, and need to make a few calls, send a work email or use your...
Twitter Careers: New Jobs Posted This Week – mediabistro.com/alltwitter/ This continues our series highlighting new positions posted at Twitter each week. Check out past listings here. This week, Twitter added 190 new jobs to its career page. And here they are: continued… New Career Opportunities Daily: The best jobs in media. Continue Reading On mediabistro.com/alltwitter/ » Your cross-platform brand and the Epic Battle between Mad Men & Math Men – venturebeat.com/category/social/ Muhammad Yasin is the Marketing Director at HCC Medical Insurance Services When you look at the stakeholders of a website, the folks doing the heavy lifting of strategy and execution, you will find two types...
Optimize Your YouTube Videos Using Google Trends – sproutsocial.com/insights Although social media marketing continues to dominate, a good marketer knows not to focus your marketing strategy on just one tactic. Ideally, social media should work alongside search engine optimization. Your customers are using both, so an interplay between the two is something you have to be prepared for… Continue Reading On sproutsocial.com/insights » Facebook adds ‘listen later’ button to music stories in the feed – insidefacebook.com Facebook has added a “Listen Later” button to Open Graph music stories in the feed, allowing users to fill out a new section of...
Facebook tests another Timeline layout with elements from new and old designs – insidefacebook.com Although Facebook publicly announced a new Timeline layout last week with posts in a single column on the right and customizable modules to the left, some users are seeing another design, which is more of a hybrid of the new and old Timeline. Blink VP Planning and Media Eti Suruzon says her profile was updated Wednesday, but it doesn’t look like the version Facebook has launched to others… Continue Reading On insidefacebook.com » Facebook to drop mobile bookmarks for all apps except cross-platform games – insidefacebook.com...
Payroll For Collaborative Consumption Startups Gets Easier With New Braintree-Venmo Service – techcrunch.com/social Braintree’s $26.2 million deal to buy New York’s mobile payments startup Venmo seems to be paying off once more for the Accel-backed company. The company is launching an easier way for collaborative consumption startups — which could include Braintree’s best known-clients like Uber and Airbnb — to pay their contractors or users… Facebook prompts some page owners to share links to their website – insidefacebook.com Facebook is testing a new way to encourage admins to make posts to their pages this week by starting a post with...
How Evernote Food Can Help Market Your Restaurant – sproutsocial.com/insights Evernote might not be the first tool you think of when it comes to marketing a restaurant, but the most recent update to its Food app certainly demonstrates its potential. Today Evernote Food — which gives consumers a place to discover, collect, and remember all of life’s memorable food moments — was updated to include support for OpenTable, Foursquare ratings, and recipe sharing… Continue Reading On sproutsocial.com/insights » Facebook announces winners of PMD Innovation Competition; Ampush leads – insidefacebook.com Facebook today announced the winners of its Preferred Marketing Developer Innovation...
Singaporean-Finnish Startup Nonstop Games Raises $2.9M For Core Gaming On iOS, Android – techcrunch.com/social Nonstop Games, a Singaporean-Finnish gaming company (yes, really), just picked up $2.9 million from two Scandinavian venture firms, Creandum and Lifeline Ventures, to build out core games for iOS and Android. The company’s team has an interesting backstory. Henric Suuronen was a head of studio at one of Europe’s biggest social gaming companies Wooga, and a director at Digital Chocolate Finland before that… Continue Reading On techcrunch.com/social » ‘Silent updates’ for Android download latest version of Facebook without Google Play – insidefacebook.com Facebook is testing a...
Accounting software startup Xero ditches HTML5 in favor of native iOS and Android apps – thenextweb.com/socialmedia/ Supporters of HTML5 for mobile were dealt a significant blow when Facebook u-turned and began developing native apps last year. Now another company is hedging its bets after accounting software maker Xero gave up on Web apps for mobile claiming that the development was resource intensive and difficult… Continue Reading On thenextweb.com/socialmedia/ » This week’s headlines from across Inside Network – insidefacebook.com A roundup of all the news Inside Network brought you between March 11 and March. 15. Inside Mobile Apps Tracking the convergence...