Website Indexation Audit: How to Find & Remove Non-Essential Content + MORE

Posted by dohertyjf
We all know that online marketing is changing. When I started in online marketing a few years ago, all the talk was still about links and directories and ways to get more exact match anchor text. Some SEOs were doing some pretty nefarious things and profiting from it, but most of that came crashing down starting in February 2011 (with the first Panda algorithm) and then over the past couple of years with Panda, Penguin, and the EMD update all rolling out and affecting websites the world over…

Bing announced two new features for Bing Webmaster Tools. First, you can now see more details on malware issues impacting your site and be able to submit a malware re-evaluation request. Second, you can now geo-target specific pages, directories or your whole site within Bing Webmaster Tools. Bing…..

Posted by Caroline Phillips Rodin
When I joined the startup I currently work for five months ago, we were in the midst of a heated debate about what to do with our content. We had recently moved a lot of our content behind a login with the logic being: as a freemium site with over 1,000 free videos, why would users not sign up to see our content? But as an SEO-er, I knew that content attracts customers and that hiding all of our content behind a login wall was actually hurting the chances that users found us…

Are you feeding search engines garbage? Taking a look at your entire index will allow you to gain an understanding of what Google and Bing see and index. Here’s how to hone in on and assess your content, see if it’s indexed, and clean it up.

They say content is king and I do believe in this, but for me creativity is the real King. Creativity for me is the core of each product and company success, creating something new and of value but marketing it in such a way that it captures the hearts of its people which can in turn go viral through the love for that product or place…