How Email Marketing Benefits Your Small Business + MORE

While the young actor has already co-founded or invested in several startups, this time Grenier is changing his tune. Brian Solis spoke with him about his new venture.

We’re highlighting small businesses from around the country as nominated by you, our readers. If your favorite small business is using Twitter to communicate with customers, let us know about it @fbsmallbiz with the hashtag #mysbc, and it may be featured as an upcoming Small Business Spotlight.

You earn your customers’ trust through regular contact, and the easiest way to do that is with email marketing. Learn more about why it’s so important for small businesses to build, grow and use their customer contact list.

As my most loyal readers and customers know, I’m a huge fan of and believer in retaining and growing a business’s current customers. Then again, who isn’t? Yes, new customer acquisition is important to building and scaling a business, but cultivating current customers offers the truest opportunity to drive efficient and sustainable long-term success…

Having too much enthusiasm, a common condition among young treps, can bungle a deal before you even open your mouth. Here’s how to temper your resolve and make the sale.

An Ernst & Young partner explains why you don’t want a do-it-yourself approach to tax return prep this year (even if you’re bootstrapping).In my discussions with the Internal Revenue Service, I hear time and again that the most common error in start-up company tax returns is in the reporting of start-up expenses…