Did You Know There's a Hermit Crab With a LEGO Shell? + MORE

The smart folks over at Convince and Convert put together the awesome image below which outlines a clear set of rules for knowing when to use Facebook’s promoted post feature.
This is a great best practice for any company that is doing business on Facebook.
The promoted post feature is a great one on Facebook, but it is really too easy…

Sincerely, the mobile gifting startup behind postcard and greeting card apps, as well as newer arrival Sesame for themed gift sets, is on a mission to make the world more thoughtful. To date, it has accomplished that by making gifting easier and quicker through its suite of iPhone and Android applications, and today it’s taking the next logical step with the debut of the Sincerely “Thoughtfulness Engine…

Is your business on Facebook? Do you need to convince your boss—or a client—that Facebook is a worthy marketing investment? In this article I’ll show you 7 things you can do to convince decision-makers of the value Facebook. #1: Assess Your Goals Before you can convince anyone that they need to be on Facebook, you’ll […

I can’t remember the last day that went by without me reading a blog post that didn’t have a typo in it.
As the speed of our data consumption has increased, and the volume of our social networking has amplified, our online writing has become more and more illiterate.
Brandwatch and mycleveragency put together an infographic to examine just how illiterate social networks are these days…

Harry the hermit crab had some trouble deciding on a new shell. But when his handlers at LEGOland in the UK made him one out of those plastic little bricks, the choice was obvious.
This week’s episode of 5 Facts hits on LEGO crustaceans, a Beatles vocabulary lesson, and some tips for claiming your free lighthouse from the U…

Adobe
Adobe, a Facebook Strategic Preferred Marketing Developer, revealed Facebook Exchange results from its cross-channel ad platform, the Adobe Media Optimizer. It shared that its average CPC is up to 40 percent below the average of all real-time bidded ad supply sources supported by Adobe. One customer reported 50 percent lower cost per registration driven by Facebook Exchange, but cost and reached only a tenth of the of the size a concurrently running search campaign…

It appears that Twitter is testing a new look for messages and replies on its website. It’s far from a major change, but it could have an impact your followers and improve their listening experience.
The ability to view previous tweets and replies has been available for quite some time, so this isn’t a new functionality…

After being laid off from the gaming company Zynga this week, an ex-employee described the “terrible” business strategy that caused a nearly 20 percent reduction in workforce in a reddit interview, or AMA.
As proof of employment, the reddit user submitted a form letter addressed to “Departing Employee” on Zynga-labeled stationery and invited the community members to ask questions about the company…

Moovit, an app for finding your way home on public transport in the least busy (and therefore least painful) way possible, now has more than one million users around the world.
As well as bundling real-time public transport info alongside the ability for Moovit users to suggest ways to improve the route results, the app collects and shares crowd-sourced data with the user community in real-time simply by keeping it open while you travel around…

Last night Google released a software update for Google Glass that offers better photos and photo captions. It’s part of a team goal to push out new releases every month.
The new photo software captures multiple images every time you take a picture, then stacks them to create a better-quality image than a single shot could ever be…

Facebook has announced that it will be holding its first annual stockholder meeting on June 11th. The meeting, taking place at the Westin San Francisco Airport, will welcome shareholders that have purchased stock before April 16, on a first-come, first-served basis. The meeting will also be broadcast via webcast to anybody that might want to sit-in the meeting…