Using Facebook as an Online Public Relation and Social Marketing Tool

If you are in business who’s need the great marketing and social awareness [read here] about services of the firm than the social networking sites like Facebook, Twitter, MySpace, Google+ etc. can be very helpful for endorsement of product and services of the enterprise. If want to launch a new service or a new creation than social networking websites can do the advertisement for your new product and services. The advertisement is an essential effort for the promotion of fresh product. Generally the new product is failed as compare to expected selling just because of dreadful marketing. Marketing is the backbone...

Clear Compelling Marketing

At Your Marketing Lab, we offer a free email course that’s all about how to create a consistent core message that resonates with your ideal customer or client. Why is this important? We are so over-marketed to these days (you might have noticed), that only the clearest, most compelling messages make it through – and even more importantly – move us to action. Below are a few of the main points covered in that course, summarized? 1. Marketing is really about a continuous conversation you are having with your customers, prospects, vendors, and partners. In fact, every point of contact your business has with the outside...

Litigation History: Patent Wars Throughout Recent History

It’s easy to assume that today’s patent wars are a new phenomenon. With billions of dollars spent on litigation – a figure that, in many cases, exceeds the amount used in research and development – the scale and intensity of today’s patent litigation can seem unique in history. Despite this assumed uniqueness, today’s patent wars are not only very similar to those that occurred during previous centuries, but in some cases actually smaller in scale than their forerunners. Today’s patent-related lawsuits are both less common and less costly than those that have occurred throughout the 19th and 20th centuries. (more…)

How to Manage your Money with Able2Extract Professional 8

If you are responsible for overseeing the financials of your business or simply trying to keep up with your day-to-day household budget, you probably already have plenty of productivity tools that you use to make the process easier. Various software, pre-made financial spreadsheets, calculators and online tools have made keeping track of your money easier than ever before. However, there is one aspect that still might be inconvenient when keeping tabs on your finances in the electronic world, and that is dealing with paper receipts. If you want to archive these spreadsheets and receipts, you are most likely scanning them...

What You Should Know When Looking for a First Home

There is nothing happier or scarier than buying a home for the first time. It can take years to find the home you want to purchase and almost as long to find the financing you need to get into the home. There are a few tricks that will help you to get the kind of home you are looking for and make it affordable. You will need to make sure that you are aware of what your budget is when looking for a home, get a good rate on your mortgage, and ensure you have the right insurance for protecting...

4 Ways to Grow Into Financial Independence

4 Ways to Gain Financial Independence from Your Parents Becoming financially independent from your parents can seem daunting. For many, it means getting a job, moving out, opening a personal checking account , establishing credit, and saving.  This can be a tall order for those who have no experience with finances or living on their own. Read these tips below and get an idea how to launch into financial independence successfully. (more…)

Financial Education: What is an ACCA Qualification?

Anyone who holds an ACCA qualification is a member of the Association of Chartered Certified Accountants, a global organisation which issues qualifications in the field of accountancy, auditing and taxation. The company itself is approved by a British Royal Charter and has influence all over the world. With over 160,000 current members and around 425,000 students, ACCA provides special privileges and services to its associates through 89 international offices. To attain membership with ACCA and become a charted certified accountant, a student must pass 14 examinations and attain practical experience in the relevant areas. Additional training can also be given for...

Evaluating Legal Advice Online

You can find all kinds of great legal advice online, but given the vast breadth of United States’ law alone, the advice you read may not be appropriate for your situation. That does not even take into consideration the sites that provide inaccurate or outdated information. Before you act on information that you read online, you need to evaluate it to make sure it is accurate. Check for Credentials Look to see who wrote the article. While individuals who are not lawyers may have specialized information, remember that they are not held to the same standards as lawyers. By law,...

Brand Building: How To Launch Your New Brand Into The Big Leagues

Owning a business is much like owning a baseball team. You have the minor leagues and the major leagues. Household names fall in the latter as do the biggest profits, so it only makes sense that everyone would want to try and shoot for the big leagues with their brand. The thing about making that change is that you may be doing some things with your relatively new brand while in the minor leagues that won’t work when you try to make your brand big. You may even find that some things you’ll learn about shifting to the major league...

7 Ways To Help Establish Financial Stability After College

For many college students, graduation is a major turning point. While they are already considered adults, graduation is a sort of arrival that marks their entrance into “the real world,” where decisions matter. As you graduate college, make sure your decisions lead you to a path of financial security with these seven steps to financial stability. 1. Live within Your Means Your financial situation may change significantly when you graduate college and enter the workforce. Make sure your spending is in line with what you are actually making after taxes by sitting down and making a budget. Budgeting doesn’t have...

Stocks or Annuities or Both?

In order to determine whether you should invest in stocks, annuities, or both, it is important to understand each component and how they compliment each other in an investment portfolio. With today’s stock market at an all-time low, some experts would recommend that this is a good opportunity to invest in stocks.  The “buy low, sell high” adage may yield positive results if you are willing to invest in the long term. Conversely, some would also argue that annuities are a safer bet in today’s economy.  An annuity is an investment that yields a guaranteed payout.  There are two types...

Think Global, Act Local To Succeed

Doing business in the UK compared to the USA – just how easy is it? The United States is not only the world’s largest national economy but it stands out as a country that celebrates anyone who has a go at becoming an entrepreneur; echoing the pioneering attitudes of its first settlers. It can be hard to get your head around living and working in America but, for those businesses that succeed, the opportunities are as vast as the continent itself. To give you an idea, 10 of the States are larger than Britain and each of the 50 States...

Do I Need Credit Counseling?

Often that is one of the worst questions that you can ask yourself, but be advised you are not alone.  In fact some people have made careers out of helping others in credit card debt and credit card default. When someone’s finances and debts get out of control, some outside assistance may be needed to get them back on track. Some people turn to bankruptcy to deal with their financial issues, but the damage done to your credit score can take almost a decade to repair. This is why there are so many credit counseling services out there willing to...

Budgeting Basics

The other day one of my girlfriends asked me for some help with budgeting. Of course I said yes! right away. If there’s one thing I love more than money and budgeting, it’s teaching it and helping others along. I don’t get the chance to do so very often so when someone asks for help I jump at the chance! I’ve been doing a lot of thinking about what I’m going to tell her because she’s a really good friend and I definitely want to encourage her and not overwhelm her. She’s also several years younger so I want to make sure...

Couples Finance: How to Pay All Your Bills AND Keep Your Relationship Intact

Couples finance. Yikes. Personal finance is, by it’s very nature, personal. If there is one thing people have trouble opening up about it’s money. Now throw another person into the mix. Another person who may have completely different ideas and ideals when it comes to money. Things can go downhill fast if you’re not careful. Now of course I can’t tell you what will work for sure in your own relationship, but I can tell you what has worked for us at different stages of our relationship. That being said, the biggest tip of all is to communicate. The only...

3 Money Mistakes I’ve Made and How to Avoid Them

What has been your biggest money mistake? Did you run up a credit card with cute clothes from the mall? Did you take out too much in student loans and use the excess for unnecessary expenses? If y’all remember my first post here, I confessed that while I’ve never been in debt, until recently I had absolutely no credit history. While I consider that my most major money mistake, I’ve made a few more that I’m sure others could learn from. 😉 1. Refusing to build credit when I had the chance. Like I said. This is by far my biggest...