How to Drive More Referral Traffic to Your Website
– bloggingtips.com
I’m sure you know what referral traffic means. For those who are not yet aware of it, referral traffic is the traffic which a website or blog receives from its link placed on another site. You can drive referral traffic to your website on your own or other people can drive it for you. The best part about getting lots of referral traffic is that it improves the SEO of your website as well…
Do Customers Actually Care about Your Company’s Values?
– copyblogger.com/blog/
There’s a lot of back and forth about the value of online “engagement” for businesses.
Do customers want more engagement with the businesses they frequent? Do they care about it? Does the word engagement actually mean anything at all? Or is it just another feel-good buzzword?
A recent article from Harvard Business Review asserts that customers don’t care much about interaction with businesses — instead they feel most engaged (and buy more) when they believe they share values with the company…