Tag: prnewsonline.com/prnewsblog/

What Should Lead Your Online Marketing Strategy: SEO or Content Marketing? + MORE

Kody
A Quick-Start Guide to Universal Analytics – blog.crazyegg.com There’s something new from Google Analytics. OK, well, maybe it’s not that new. The search giant announced Universal Analytics back in October 2012 and now it’s in open beta. As a stats junkie I had to try it out, and I thought you might like to as well. So here’s my walkthrough of the setup phase… Continue Reading On blog.crazyegg.com » Celebrating A Decade’s Worth Of Professional Networking On Linkedin – marketingland.com On the heels of announcing record level financial results and member engagement numbers for the first quarter of 2013, Linkedin...

What Makes a Great Facebook Landing Page? [Examples] + MORE

Kody
What Makes a Great Facebook Landing Page? [Examples] – unbounce.com/blog Will these Facebook landing pages get the thumbs up? (Image source) In 2009 I was introduced to the concept of having a dedicated landing page for each PPC ad. I saw first hand how conversion rates soar when this simple process is put into place and knew I would be an advocate for rest the rest of my professional life… Continue Reading On unbounce.com/blog » “Get More Likes”: Facebook Promoted Page Ads Now Available Globally – marketingland.com First introduced in the U.S. last December, Facebook has now made Promoted Page...

April Top 10: WordStream’s Best of the Month + MORE

Kody
5 Ways to Make Your Advertising Extraordinarily Effective – ducttapemarketing.com/blog/ Advertising is an important part of the lead generation puzzle. Some marketers suggest that you can do without the cost and low returns they attribute to advertising, but done right, advertising is a tremendous tool. photo credit: x-ray delta one via photopin cc I advocate an approach that calls for a mix of lead generation tactics that includes advertising, public relations and a systematic approach to referral generation… Continue Reading On ducttapemarketing.com/blog/ » Twitter Doesn’t Exactly Instill Confidence in Memo to Journalists – marketingpilgrim.com Twitter has taken a bit of...

Power Your Online Marketing with CDNify + MORE

Kody
Interview With Nadine Chahine: The Art And Craft Of Arabic Type Design – smashingmagazine.com    The beauty of typography has no borders. While most of us work with the familiar Latin alphabet, international projects usually require quite extensive knowledge of less familiar writing systems from around the world. The aesthetics and structure of such designs can be strongly related to the shape and legibility of the letterforms, so learning about international writing systems will certainly help you to create more attractive and engaging Web designs… Continue Reading On smashingmagazine.com » Sick and Tired of a Boring Brand? Color It Vibrant...

The Ultimate Guide to Facebook Graph Search + MORE

Kody
8 Tools I Use Every Day for Social Engagement – ducttapemarketing.com/blog/ I get asked what tools I use for some of my daily social routines on a somewhat frequent basis. The other day I got that question and it dawned on me that many of the tools I’ve written about for the basic stuff have changed or evolved over the past six months. So, I thought it might be useful to write a post outlining my current tool set for consuming, sharing and interacting online… Continue Reading On ducttapemarketing.com/blog/ » The Future According to Larry Page: Outlook Lazy – wordstream.com/blog...

7 Ways to Use Facebook for Marketing + MORE

Kody
Marketing Day: April 15, 2013 – marketingland.com Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the Web. From Marketing Land: Battle Over Data: Disconnect 2 Lets Users Block Tracking On More Than 2,000 Websites It’s an ongoing challenge for marketers: Users say they…. Continue Reading On marketingland.com » iPhone Users Do More Virtual Shopping Than Android Users – marketingpilgrim.com It’s no secret that I’m an iPhone fan and I often get a lot of flack from commenters regarding my obvious bias. But I can’t help it when the...

7 Ways to Use Facebook for Marketing + MORE

Kody
Marketing Day: April 15, 2013 – marketingland.com Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the Web. From Marketing Land: Battle Over Data: Disconnect 2 Lets Users Block Tracking On More Than 2,000 Websites It’s an ongoing challenge for marketers: Users say they…. Continue Reading On marketingland.com » iPhone Users Do More Virtual Shopping Than Android Users – marketingpilgrim.com It’s no secret that I’m an iPhone fan and I often get a lot of flack from commenters regarding my obvious bias. But I can’t help it when the...

How to get more done in less time and improve your thinking + MORE

Kody
WSJ: Yahoo Wants Deeper Relationship With Apple – marketingland.com Earlier in the week I speculated that Yahoo might be able to follow Facebook’s lead and create a Home-like proprietary software layer on top of Android. But there would be risks in doing so. An alternative way to boost mobile usage and traffic might be to deepen an existing partnership with…. Continue Reading On marketingland.com » Twestival – #GivingTuesday – socialmediaexplorer.com Twestival is back! Twestival combines social media and in-person events to raise money for charity. And it works! The first global Twestival was in 2009. Since then, Twestival has raised $1.75 million...