As Web Community Manager @ThinkGeek, Carrie Gouldin built the companyâ€™s social media presence from the ground up and now engages hundreds of thousands of followers through multiple social platforms.
Weâ€™re excited that she is bringing her valuable insights about social media to MozCon! In her talk, â€œUsing Metrics to Build Social Media Engagement,â€� sheâ€™ll share practical advice about how to track links, read metrics, and keep your followers hungry for more…
Google Analytics is an invaluable asset for any web marketing team. There are some amazing things you can do in Analytics which might not appear so obvious at first. Once you discover the potential of custom variables you will be blown away with all the extra data you can gather.
So What Is A Custom Variable?
Your Analytics account already tracks plenty of visitor data as standard…
Please visit Search Engine Land for the full article…