The internet has transformed the way many things work, and business is undoubtedly one of the foremost areas in which the internet has become a sure-fire key to success. An internet-based business may or may not have a brick-and-mortar home in the real world (and if it does, it’s called a click-and-mortar business), but it can certainly provide a strong financial foundation. An internet business, once it takes off, can be a gift that keeps on giving. Read on and you will find even more reasons you should consider for starting your own internet business.
- Increased job security
Corporate machines will often downsize and get rid of people just to cut costs, no matter how loyal they are. On the other hand, jobs are getting scarcer and suddenly losing one can be catastrophic if you can’t get another one soon. Job security is one of the top priorities to look at before entering any venture, and it should be no different for internet businesses. The good news is that since the internet is not going anywhere for a long time, job security with an internet business is almost always high. Just think of how long Amazon and eBay have lasted (and will last for years to come)!
- Do-it-yourself nature
Pretty much anyone with internet access and business savvy can create an internet business. Access to the internet spreads wider by the day and the cost falls too. Even if you can’t code, you can either learn to or hire someone else to do it for you. So no matter what your age, educational qualification or skill set is, you can set up an internet business.
- Smaller startup costs as compared to traditional businesses
With an internet business, you don’t need to worry about renting office space in a prime location: any real estate you need is virtual. Domain names can be registered for lesser money than take-out at popular restaurants – BigRock and GoDaddy offer .com domain names at Rs. 200-300 per year. If your business involves creating a large database, you can do that too! To take baby steps at the beginning, all you need is a computer connected to the internet.
- Wider range of products and information
If you look at ads of websites like Flipkart and Snapdeal, they boast of a wide range of products and indeed, they do offer a staggering range of products online. When ordering these products and paying for them can be done remotely on the internet, you don’t have to worry about storing them yourself. Warehouses will do the trick and the possibilities of automation there are immense.
In addition to this, considering the limitless space available on the internet, you can also provide more and more information to your customers.
- PR more manageable
On the internet, websites get ranked based on how many legitimate connections they make and how positively they are reviewed. This makes public relations and managing the company’s image much easier. For instance, if you tweet in a friendly way, you’re viewed as a company with a soul. With just a little consciousness, you can make sure that your business puts its best foot forward.
- Put an end to limitations
When you set up an internet business, you take charge of your profession: you decide how long for and how hard you want to work. Of course, you can reap more benefits the more effort you put in; but if you decide to just do enough to supplement your income, you’re free to do that. And when you’re free to do what you want, you end up loving what you do.
- Work from anywhere
The internet is the same all over the world. This means that you can control your business from anywhere with a computer. Your customers can live in any part of the world yet reach you with just a click of a button. Geographical boundaries mean nothing on the internet.
- Open all day
An internet business need not take lunch breaks, vacation or time off on holidays. Your business need not go to sleep with you; it can remain open and make money for you as you sleep.
- Control your income
You can either make your internet business your primary source of income or just use it to supplement what you already make. Put in more hours, provide good products and services and you’ll make more money.
- Get a share of money spent on the internet
How do you even make money online? Well, the convenience of ordering products online and having them delivered to one’s door means that people are increasingly spending money on the internet. Your salary can very well come from that; you just have to sell something people will want to buy.