Making the Competition Sweat (or, How to Make Giveaways Work Harder) + MORE

How Business Listings Are Made - Whiteboard FridayPosted by David MihmAs a local business owner, it’s important for your business to be
listed in Google’s search results. But how do you fix your business
listing if the information is incorrect? In this week’s edition
of Local Whiteboard Friday, David Mihm sheds some light on the
complicated process that Google uses to create its business listings…

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When ranking the favorability of tech giants Google, Apple and Facebook, a recent Washington Post survey discovered that Google trumps both Apple and Facebook. According to the poll, 83 percent of the 1,007 Americans surveyed gave Google a favorable rating. Apple ranked second, with a 72 percent…

Please visit Search Engine Land for the full article…

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Posted by matbennett
Whether you are working on big projects or small, ensuring a return on your SEO activities is always a concern. When the project you are working on has close to zero budget, that concern becomes paramount at every step: If you don’t get return from your first initiative then you might not have the budget for another…

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How to Conduct A Content Audit

– searchenginepeople.com/blog

How to Conduct A Content Audit
When was the last time you really looked under the hood of your website and scrutinized each and every page? Its probably been a while, right? While it may not be particularly exciting, and its most definitely time-consuming, conducting a site content audit is a necessary part of your search marketing campaign…

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