Making Eye Contact With Your Webcam + MORE

Turning the calendar page and starting a new job search in May? Don’t forget to check into the Marketing Pilgrim Internet Marketing Job Board. If you are looking for a new job then find the full listings here.
If you are looking for that perfect hire you would be hard pressed to find a better audience than ours for just $27 / per month per listing as well…

Social media ad revenues expected to grow to $11 billion dollars by the year 2017. Facebook alone is expected to make close to $1 billion from its mobile ad revenue in 2013.
Many social media industry leaders scoff at the idea of paying for attention in social media. That’s easy to say for individuals that were early adopters and were able to grow a substantial following…

It’s guest post day here at Duct Tape Marketing and today’s guest is Gordon Graham – Enjoy!
photo credit: pamhule via photopin cc
Ever seen a “white paper” on the web… and figured those are only for the big guys?
Think again. A white paper is a 6- to 8-page marketing document that helps a prospective customer understand an issue or solve a problem…

This may seem like a slap in the face to the prevailing conventional wisdom, but let’s look at some of the basic processes involved in web-enabled mobility to determine just how skewed the entire archetype really is.Related Articles
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LinkedIn Adds Rich Media Capability to Profiles
LinkedIn users can now add rich media content objects to their profiles, allowing designers, analysts, authors and others to share their best works in a visually interesting format. Users can now use videos, images and presentations to demonstrate their experience…

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It’s no surprise folks everywhere like choices.
From the car you drive to the shoes you wear, paper or plastic, and the classic … would you like fries with that?
Choices are good, and having lots of them is even better.
So, it would make sense giving customers as many options as possible would be a sound principle of Web usability – or is it? Watch the below video for a MarketingExperiments discovery about presenting options to your visitors…

Author and speaker Nancy Duarte has said that speakers must take their audience on a hero’s journey (YouTube video). In doing so, the speaker doesn’t assume the role of hero – the audience does. The speaker is the hero’s helper. Spokespeople for The Coca-Cola Company announced last year their…

Making eye contact is critical when you’re utilizing your camera. Guy Kawasaki was sharing how he places his web camera on a tripod in front of his monitor so that it’s a more comfortable conversation when he’s speaking with people on hangouts. Scott Atwood of Google chimed in and pointed out a terrific little device to make things much easier…

90,000 hackers are trying to get into your WordPress installation right now. That’s a ridiculous statistic but also points to the popularity of the world’s most popular content management system. While we’re fairly agnostic about content management systems, we have a deep, deep respect for WordPress and support most of our client’s installations on it…

If you’re the CEO or CMO of a company of a certain size (say, a few hundred employees or more), chances are you’ve given some thought to building an in-house news organization. This means going beyond the ordinary meat-and-potatoes content found on most corporate blogs.
And why not? Your company is full of interesting people with great stories to tell, so why not generate news on your own rather than waiting for the local newspaper or some industry blog to discover how great you are? You can, of course, also write about interesting people and trends in your industry (not just your own company) and establish your company as a thought leader…

  

Infinite scrolling promises a better experience for users. However, the good is often accompanied by the bad and the ugly. Once we understand the strengths and weaknesses of infinite scrolling, we can begin to use it to enhance our interfaces.
Human nature demands hierarchy and structures that are easy to navigate…

I was at a party the other week talking to an old friend that had recently launched a startup. He was sharing some interesting statistics on the growth of the startup, that they have increased sales by X and clients by Y.  In all, it was very positive news. After a few minutes of conversation, I asked him whether or not the business was successful…

I was wracking my brain trying to decide on some awesome piece of content to share today. For the last month or so, I’ve made Fridays an infographic day, and I kind of like it.
If I can, I’ll continue the trend.
But this week, the best piece of content I could think of was the ebook that Neil Patel and I wrote earlier this year…

Introduction to Google Product Listing Ads
Welcome! We put together a number of videos to help get you familiar with Google’s new paid shopping program, Google Product Listing Ads. This channel has proved to be one of the most successful shopping channels for online merchants of all time, which is supported by data and reports CPC Strategy puts out each quarter…