SEO Outreach: Gain a Competitive Edge by Running Display Ads – searchenginewatch.com/seo Certain companies can generate high-quality, extremely relevant prospecting lists with the click of a button. How? Most display networks provide transparency into ad placements that you can use as the backbone of outreach campaigns for SEO programs. Continue Reading On searchenginewatch.com/seo » Google’s April Fools’ Day 2013 Joke-A-Thon Begins With YouTube Shutdown, Treasure Hunt Maps – searchengineland.com April Fool’s Day is pretty much like a national … err, international holiday for everyone that works for Google. It seems that nobody else on the web takes the tradition of...
The Big List Of Google Easter Eggs – searchengineland.com Google is well-known for its lighter side, including things like whimsical logos, april fools’ gags and more. In the spirit of the Easter holiday, here’s a big list of “easter eggs” that Google engineers have hidden for enterprising searchers who take the time to hunt them… Please visit Search Engine Land for the full article… Continue Reading On searchengineland.com »
SEO from a Newb's Perspective – seomoz.org/ugc Posted by HappyBrooke Author’s note: I’m new to the SEOmoz community and super excited to be contributing – but frankly, I’m a little intimidated by all the expertise on this blog. Gulp. Read and critique with love and understanding for my beginner status, please. Here we go! For all of you search engine optimization gurus out there, I hope my perspective is a fresh one for you… Continue Reading On seomoz.org/ugc » SearchCap: The Day In Search, March 29, 2013 – searchengineland.com Below is what happened in search today, as reported on Search...
The Accuracy of Visitor Data Revisited – seomoz.org/ugc Posted by Mark Collier Over a year ago Rand published his revealing piece into the accuracy of traffic estimation tools such as Alexa, Compete and Google Trends and I was fascinated by the apparent abject failure of these services. Further studies only heightened my interest in the topic. It was clear, based on observation and some data, that these tools were not doing a great job… Continue Reading On seomoz.org/ugc » How to Live Tweet Like a Pro – seomoz.org/blog Posted by RuthBurr Those of you who follow me on Twitter have...
Analyzing & Drawing Conclusions From Website Heat Maps – searchenginepeople.com/blog Data is fantastic however in its tabular form, sometimes it can let us down and not provide the best way to analyze the data in front of us. This holds especially true when trying to visualize how people are interacting with your website. Luckily we can take that information and present it on a heat map which can give us quick and easy insights in to how our sites are being used and more importantly…how we can improve them… Continue Reading On searchenginepeople.com/blog » Linking From Within: How to Generate...
App Store Optimizing: ASO For Your Google Play Store – searchenginepeople.com/blog App Store Optimizing: ASO For Your Google Play Store App Store Optimization is our topic today. Specifically, we will look at Android Apps and how-to optimize your Google Play Store. With the Google Play team celebrating their first "birthday," consumers have gone mobile and whether you are building Shopping Apps, Gaming Apps, or Social Apps, we need to learn the tips to get a piece of the Google Play cake… Continue Reading On searchenginepeople.com/blog » 14 Tips on How to Become a More Efficient SEO Professional – searchenginewatch.com/seo Most...
Back to the Future: Forecasting Your Organic Traffic – seomoz.org/blog Posted by Dan PeskinThis post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of SEOmoz, Inc. Great Scott! I am finally back again for another spectacularly lengthy post, rich with wonderful titles, and this time – statistical goodness… Continue Reading On seomoz.org/blog » Google Kills Blocked Sites Search Feature – searchenginewatch.com/seo Remember Google’s search feature that let you block websites? The one...
Google Penguin Tightens the Noose on Manipulative Link Profiles [Report] – searchenginewatch.com/seo A new report says that Google’s Penguin update is getting stricter. Initially, websites with about 80 percent manipulative links saw their rankings demoted. Now Google Penguin is hitting sites with link profiles composed of 65 percent of bad links. Continue Reading On searchenginewatch.com/seo » Open Letter To EU Competition Commissioner Exerts Pressure For Tougher “Vertical Search” Settlement With Google – searchengineland.com Late last week a group of Google critics, rivals and complainants sent an “open letter” to EU competition commissioner Joaquín Almunia asking him to focus on the “vertical search”...
6 steps for creating a scalable, repeatable blogger outreach process [Infographic] – searchenginepeople.com/blog The research is done, the content has been created, and a finished product is ready to live its life online. All outreach hopes to maximise effectiveness through engagement. No matter how visually stimulating the infographic, nor how many great witty quips you've included in the content- it will not attract traffic, links and shares if you don't prepare for scalable outreach to a targeted audience… Continue Reading On searchenginepeople.com/blog » Cheap Parlor Tricks for Competitive Analysis by SERP Weighting – seomoz.org/ugc Posted by ChaseSEO What can an...
A Primer On How To Get The Most Out Of Sitemaps – searchengineland.com Search crawlers are becoming more and more effective every day in discovering new content pages on websites. But, that process of organic discovery can be slow and spotty, so it’s hardly any solace to sites that publish hundreds of new pages a day, or publish extremely time-sensitive content such…. Continue Reading On searchengineland.com » 5 Ways to Improve Your Ranking Signals Today – seomoz.org/ugc Posted by atomni The topic of SEO these days typically brings about a deer in headlights mentality. With dynamically adaptive search algorithms and...
LinkLove 2013 – Tips, Tactics & Tools – seogadget.com/blog March 15th. A few years back, Brutus picked this date to murder Julius Caesar. And in 2013, Distilled chose this date to end their LinkLove conferences in a similarly abrupt fashion. Resident SEOgadget skydiver Tom Bennet and in-house superhero Jeanna Heeraman were in attendance, and today they bring you their review… Continue Reading On seogadget.com/blog » How To Optimize A Business Website With Multiple Locations – searchenginepeople.com/blog Whether your local internet marketing strategy includes local citations, geo-targeting, or local social media marketing, it is important to properly optimize your businesss website,...
3 Reasons to Use LinkedIn PPC – searchenginepeople.com/blog For many people, the pay-per-click (PPC) industry is synonymous with Google AdWords. For the slightly more informed there is also BingAds (which give access to PPC advertising on Bing & Yahoo). However, one of the most under appreciated PPC platforms is LinkedIn (who else claims to put your ads in front of 3,377 people in Antarctica)… Continue Reading On searchenginepeople.com/blog » How Can Small E-Commerce Businesses Use SEO To Compete With Sites Like Amazon? – seomoz.org/ugc Posted by Think Traffic As a small online retailer your life can be pretty tough, especially...
Back to the Future: Forecasting Your Organic Traffic – seomoz.org/ugc Posted by Dan Peskin Great Scott! I am finally back again for another spectacularly lengthy post, rich with wonderful titles, and this time – statistical goodness. It just so happens, that in my past short-lived career, I was a Forecast Analyst (not this kind). So today class, we will be learning about the importance of forecasting organic traffic and how you can get started… Continue Reading On seomoz.org/ugc » 4 Mobile Search Trends Tackled At SMX West 2013 – searchengineland.com The 2013 SMX West conference could have easily be confused...
Happy St. Patrick’s Day: Google’s Irish Dancers – searchengineland.com Today is St. Patrick’s Day and to celebrate, Google has a fun Google Logo, aka Google Doodle, with Irish Dancers doing their Irish dance. Of course, the logo spells out Google’s name, GOOGLE on the dancer’s shirts. Here is a video of them dancing: For more St. Patrick’s Day….. Continue Reading On searchengineland.com »
SearchCap: The Day In Search, March 15, 2013 – searchengineland.com Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Panda Update 25 Seems To Have Hit There are many webmasters and SEOs believing right now that Google has released an update to their Panda algorithm late… Please visit Search Engine Land for the full article… Continue Reading On searchengineland.com »
