Business owners: Never confuse silence with satisfaction + MORE

We love Visual.ly for finding and sharing infographics. DK New Media is a certified designer on Visual.ly, with a ton of great infographics we’ve researched, designed and promoted for our clients.
As well as static infographics, the Visual.ly team continues to enhance their dynamic infographics as well… check out this great Google Analytics infographic that pulls your weekly stats into a beautiful design…

Late last year I stood in for a colleague to do a presentation on Google’s Zero Moment of Truth. While there’s a ton of effort and material put into documenting the strategy, for most modern marketers the material is fairly elementary. Basically, the decision-making moment when you decide to make a purchase is the Zero Moment of Truth – or simply ZMOT…

Nowadays, it feels like every social network and online platform has some sort of tool designed for marketers. Whether we know it or not, many of these networks and services are adding business pages, analytics, and even automation into their functionality.

For us marketers, this is wonderful news…

In business, we need to ensure we don’t confuse silence with satisfaction.
Why? Because there is a sizeable percentage of the population, who dislike any form of confrontation. If they receive an average or below average service, they will choose to be courteous and say nothing, rather than complain…