Nordstrom Takes Pinterest Engagement To New Level, Turns Most Pinned Items Into In-Store Displays + MORE

We live in a golden age of marketing, with amazing opportunities for you to grow a hugely successful business. So, what are you doing with it all?
Today, you can share your ideas via blogs, email and social networks and build a community of people, who are interested in your work and what you have to say…

Between major algorithmic updates to better filter content, links and aggressive tactics to removing several important signals SEOs use to improve marketing performance of their websites, the search engine optimization game isn’t what it used to be.
Change is a constant with SEO but one thing is certain at the moment: A LOT more companies are asking about how they can create some buffer against the volatility of Google organic search listings…

Personality in web design or web design with personality…
Whichever way you like to think about it, this concept has gained a lot of popularity and importance over the last couple of years.
The web becomes more and more important in our personal and professional lives. Not only do we spend more time online than we did a few years back, we also use the internet for a lot more things than we used to…

A well-crafted business intelligence (BI) software solution is crucial for any organization that wants to determine the ROI of their online endeavors.
Whether it’s project tracking, an email marketing campaign, or forecasting, a company cannot thrive without tracking areas of growth and opportunity through reporting…

For a company whose entire business is collecting and cataloging enormous amounts of data, Facebook has always had the worst search engine. A few months ago, they started down a path to make it right and now it is a reality. You’ve heard about it. Some of you have tried it. But now it’s available to all – the Facebook Graph Search…

When designing your landing page, you’ve probably at one time or the other suffered from creative block. Picture this: you’re seated at your desk, staring at the blinking cursor, not knowing why you can’t finish your design project with your usual flurry or unmatched grace to come up with a masterpiece…

It’s funny but a lot of people don’t think about their social profiles until they’re looking for a new job or new business situation. I’d like to suggest that you look at your social profiles as a key starting point in building a stronger digital footprint.
I know this sounds almost like remedial advice these days, so consider it a nice reminder of something you must certainly already know…

This situation sound familiar? You’re clicking through a SlideShare and stumble upon a call-to-action (CTA) that reads, “Click here to learn more!” You’re intrigued, so you click the blue, hyperlinked text … then nothing happens. Ugh.
As a user, you think “How careless of them to forget to include the link!” But chances are, most marketers creating SlideShares aren’t even aware these links are broken…

After Geekwire.com’s report last week highlighting how Nordstrom is using  popular Pinterest items as display promotions in a select number of stores, we wanted to find out more on the retail giant’s plans to transition their social media marketing efforts into actual in-store results…..

As any PR pro can tell you, it’s all in the timing. Whether it’s when you reach a reporter just as he’s in the thick of a story for which your brand can provide some much-needed insight or launch a PR campaign that attaches itself to the zeitgeist, timing is everything. This applies to both [….